UTM Campaign Link Builder

Build trackable URLs for Google Analytics campaign reporting

URL & Campaign Details

Website URL *

Campaign Source * (e.g. facebook, newsletter)

Campaign Medium * (e.g. social, email, cpc)

Campaign Name (e.g. spring_sale)

Campaign Content (optional, e.g. ad variant)

Campaign Term (optional, for paid search keywords)

💡 Tip: Keep source/medium/campaign values lowercase and consistent (e.g. always "instagram" not sometimes "Instagram") — Google Analytics treats different capitalizations as separate values, fragmenting your reports.